What You Need to Know for Hosting IRL and URL Events
In-person gatherings are back. What do you need to know to plan your next event? We talked to Caitlin Bartley, CEO of cred, for her insight.
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Focus on Customer Experience for Competitive Advantage
Marketers, if you want a winning advantage, look to your customer experiences—no matter which market you’re in.
Why We Should Rethink Performance Marketing
Fans of performance marketing, hear this: Creativity may be risky, but it can be so much more rewarding for ROI and job satisfaction.
40 Is the New 30: Marketing to Blended Generations
We need to take a look at how we market based on age. Generations are blending, and those who don’t see that are missing opportunities.
Agency-Client Collaboration: How to Get a Better Work Product
How do you hit marketing gold? It’s all about collaborating to build a great idea into an even better one.
How to Create a Future-Proof 2021 Marketing Strategy
With all the changes in the world, it can be hard to know how to adjust your marketing strategy. Feeling stuck? These tips are for you.
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